It is amazing how big things grow from tiny seeds of hope and dreams.
Hamleys started life in Cornwall. William Hamley dreamt of opening a toy shop - and in 1760, he did! What would he think if he were alive today to walk into the Hamleys' store on Regent Street in London?
It began life as Noahs Ark in 1760 and became a London landmark by 1837. In 1881, a new branch was opened, because of the demand for fun, and magic. The store had to add five more floors to cope1
It did go through difficult times in the 1920s and closed in 1931 - only to reopen again after it was bought by a chap called Walter Lines, Chairman of the Tri-Ang company. In the same year, Queen Mary gave Hamleys the Royal Warrant. More difficult and dangerous times followed in the Second World War, when the building was bombed five times.
The late Queen Elizabeth II received toys from Hamleys from her grandmother, and gave them to her own children too. Her Majesty honoured Walter Lines with another Royal Warrant as "Toys and Sports Merchant" in 1955, and today the store is still going strong, packed to the rafters with toys everywhere you look!
There's a Winter Sale at Hamleys!
And the good news is that Hamleys have a Winter Sale on, with up to 70% off some items! There's everything you could want - and to help make choosing a toy easier, Hamleys have a Gift Finder to make life easier for you!
There's a great offer on this gorgeous Paddington Bear!
He was £24.99, and he's now £17.99!
Find out all about him here.
Today, of course, commerce is a bit different, thanks to the internet - you can still visit Hamleys in London, but you can also visit their online store whilst staying at home!
And Hamleys have some great offers on, wanting to bring joy and happiness and magic to as many children as possible. Mind you, I really fancy some of their soft toys myself...
Not only have Hamleys got their Winter sale, but they've also got a couple of discount codes for you, so you've got a choice - they both end on the 29th February 2024.
Discount codes for Hamleys!
NEW10 gives you10% off over £40 (This code can't be used in conjunction with any other code, and the discount is off full priced items only. It excludes gaming.)
CART5 gives you 5% off all toys. (This code can't be used in conjunction with any other code and also excludes gaming.)
And this is Hamleys Ski Bear!
For £26.00 instead of £38.00
Find out all about this bear here.